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Mixpanel

8.6 /10

Product and user behaviour analytics for SaaS and apps

Analytics Free Plan Available 14-Day Free Trial Est. 2009

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Score Breakdown

Ease of Use
8.0
Features
9.5
Value for Money
8.5
Support
8.5
Overall Score
8.6

About Mixpanel

Mixpanel is a product analytics platform focused on understanding user behaviour in apps and websites. It tracks events, builds funnel analysis, measures retention, and enables A/B test analysis. Popular with SaaS companies and mobile apps. Free plan up to 20 million events/month.

Key Features

  • Event tracking
  • funnels
  • retention
  • A/B test analysis
  • free plan

Who Is It For?

✅ Best for

SaaS product teams, mobile apps, growth analysts

⚠️ Not ideal for

Traditional ecommerce reporting, non-technical teams

Pricing

Starting price
$28/month
Pricing model
Per month based on events
Free plan
✅ Yes
Free trial
✅ 14 days